Excerpted from an article “How To Shield Yourself from Verizon’s Mobile Tracking,” published by ComputerWorld:
“The advertising industry has worked together to develop far more effective methods for consumers to express the choice not to receive tailored ads,” Turn said, noting that opt-out tools are available from the Network Advertising Initiative and the Digital Advertising Alliance.
There are several tools, however, that can block Web trackers such as Turn, wrote Peter Eckersley, technology projects editor for the EFF. Applications such as AdAway, AdBlock, AdBlock Plus and Disconnect Pro will all halt Turn from receiving data.
Users don’t have a lot of options for preventing their mobile traffic from being tagged with a UIDH. Using a VPN or Tor would stop it, but it’s probably unlikely the vast majority of people would use those kinds of services on a mobile device.